“If you do NOTHING else, you need to have a LinkedIn Profile and strategy. Your competition (probably younger) is participating in social environments like LinkedIn, and many recruiters depend on LinkedIn to find talent. If you aren’t there, you aren’t being found, but your competition is.” 

-  According to Jason Alba, author of “I’m on LinkedIn - Now What???”

LinkedIn Bootcamp: a Hands-on Workshop
 
It’s official: a great “paper” resume is not enough anymore. You need a strong, online brand presence, starting with LinkedIn.  Bring your laptop for this unique hands-on-workshop, presented by Sasha Grinshpun, MBA ’02, renowned career architect and executive coach.
 
Who Should Attend?
 
HBS alumni and guests who:

• Need an executive resume and to network, fast
• Want an easy way to connect to (or do due diligence on) potential clients, employers, recruiters, partners, and investors
• Have more experience that overflows traditional resumes
• Have a professional background not conducive to a traditional resume (eclectic path, re-entering the work force, etc…)
• Understand the power of weak ties (Professor Granovetter)
• Would like to have a resume on-line, without having a resume on-line
• Want to tap to respectively and strategically expand their network through trusted introductions
• Want to have a career-related URL to include on letters and emails
  

 
Deliverable
 
The goal of this bootcamp is to have every participant:

• build a branded, authentic LinkedIn profile,
• build and nurture his/her network on the spot, using LinkedIn,
• understand how to think about recommendations/endorsements,
• effectively use LinkedIn's many features to build visibility and credibility.

                                                                    
Event Details

Monday, March 8th, 2010

Aldrich 111

Bring your fully charged laptop.

6:30 - 8:30 p.m.  

6:30 - 7:00 p.m.: Check-in and Networking

7:00 - 8:30 p.m.: Program

Cost

$25.00 HBSWA Member & Each Guest

$25.00 HBSAB Member & Each Guest

$45.00 Non-Member/Other Alumnus & Each Guest

Click Here to Register 

Please email webmaster@hbswa.org if you have any questions or comments about the registration process.

About the Speaker:

Sasha Grinshpun, is a career architect and executive coach with a global clientele.  Sasha regularly speaks on strategic career/talent development at leading companies and top-tier schools.  In her private practice, she works with talented individuals to sculpt their next career adventure to meet their personal, professional and financial goals. She was most recently selected as a coach for the Harvard Business School executive education course, New Path, focused on executives in career transition.

Sasha combines her gift for quickly gauging life passions of her clients with her experience in formulating effective job searches for them to sculpt their dream jobs. Her eclectic background spanning consulting, IDEO, real estate and entrepreneurial ventures puts her in unique position to have the conversation around, "What do you really want?!" 

LinkedIn Profile: http://www.linkedin.com/in/sashagrinshpun
Twitter: http://twitter.com/sasha360